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Glossary > Personalized Customer Experience (PCX)

Personalized Customer Experience (PCX)

Personalized Customer Experience (PCX) is a customer journey that helps you deliver the right content, at the right time, to the right person.

Personalized Customer Experience is more than just personalized marketing. It’s a strategy that puts customers at the center of everything, from personalizing their experience with the brand to delivering meaningful interactions that lead to conversion.

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Similar Terms:

Customer Experience (CX)
Customer Journey
Customer Lifecycle
Customer Retention

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