Advania offers its customers a wide range of leading cloud services and newly released business solutions as a Workplace as a Service Provider.

Yet its ambition to keep pace with the latest services was creating roadblocks. Advania experienced a lack of centralization that hindered innovation. The more the team tried to expand its service offering to meet customer expectations and improve retention rates, the more time and resources it needed to negotiate terms with each service provider and integrate products.

Advania was looking for a new way to provision cloud services to preserve its position as a trusted partner. The right solution needed to balance the ability to offer the right “fit” for each customer with the flexibility offered by “off-the-shelf” public marketplaces. It also needed a powerful back-end commerce engine to simplify operations.