CloudBlue’s monetization platform offers a sophisticated and flexible pricing feature that enables service providers to efficiently monetize their services and products while catering to diverse customer requirements.
The platform’s pricing feature also serves as a central component that allows service providers to leverage various pricing models, manage billing complexities and optimize revenue streams. This feature offers a wide suite of tools and functionalities that facilitate:
Diverse pricing models: CloudBlue supports a wide range of pricing models, including subscription-based, usage-based/pay-as-you-go, tiered pricing and one-time payment options. This flexibility enables enterprises to leverage their own pricing strategies to cater to their specific products or services.
Subscription-based billing: CloudBlue’s subscription-based billing enables service providers to bill customers on a recurring basis (usually at different intervals such as monthly, quarterly or annually). Often at a fixed rate or fixed price, this model gives users access to services or products for a specific duration.
Usage-based/pay-as-you-go billing: For services where consumption varies, CloudBlue allows for comprehensive usage-based billing. This enables service providers to charge customers based on their actual consumption.
Tiered pricing: CloudBlue supports tiered pricing structures. This enables service providers to offer different pricing levels based on volume or service levels. Tiered pricing also allows for customization and caters to various customer segments.
Dynamic pricing management: CloudBlue offers tools for dynamic pricing management, which allows service providers to adjust pricing in real-time based on market requirements, competition or other factors.
Customizable billing and invoicing: CloudBlue provides customizable billing and invoicing capabilities that enables service providers to create their own branded invoices. They can also precisely bill customers based on chosen pricing models.
Recurring revenue management: CloudBlue assists in the management of recurring revenue streams, the automation of billing cycles and the consistency in revenue recognition.
Discounts and promotions: Service providers can easily set up and manage discounts, promotions or bundled offerings within the CloudBlue platform. This helps with targeted marketing strategies and can open the door for customer acquisition opportunities.
API-driven flexibility: CloudBlue’s open API-driven architecture allows for integration with other external systems. This provides flexibility in the management of pricing, invoicing, billing processes and existing business tools.
Analytics and reporting: CloudBlue’s pricing feature includes robust analytics and
reporting tools. Users can make faster and informed decisions with insights into sales performance, pricing strategies and customer behavior. These features collectively enable businesses to tailor their pricing strategies, manage revenue streams and adapt to evolving market requirements.
Recent updates on our pricing feature
In our latest platform update (21.14), we have incorporated a unique pricing feature into multi-resource volume models. This improvement enables resellers to customize product discounts for subscriptions. The special pricing option applies to both flat pricing and multi-resource volume pricing models.
Additionally, users can adjust the product margin within the subscription details interface or during subscription alterations. These changes are instantly calculated and provides users with immediate visibility into the impact of their adjustments. It also allows users to make faster and informed decisions regarding the maintenance of the specified price (post-subscription renewal).
Keep an eye out for upcoming releases from CloudBlue
CloudBlue’s commitment to innovation remains unwavering. As pioneers in the industry, we are driven by a relentless pursuit of advancement. We are constantly exploring new horizons and are pushing the boundaries of what’s possible. Our team is devoted to an ongoing journey of evolution, and we’re striving to anticipate and meet the evolving needs of our partners and customers.
Stay connected with our Feature Highlights series for the latest updates.
