The demands of the subscription economy have put pressure on you to launch a vibrant marketplace. But to deliver cloud products and services to your customers and indirect channel, you currently lack key capabilities such as bundling and an effective way to manage your reseller network.

To achieve this in a scalable manner, you need to automate ordering, provisioning and billing while increasing the speed at which you onboard new products to your portfolio.

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Solve these challenges:

  • Can’t deliver catalog seamlessly no matter the channel

    You are finding it difficult to manage and deliver your catalog through your direct and indirect channels, limiting your ability to grow revenue.

  • Inability to build bundles in a recurring revenue model

    Outdated technology and manual operations are challenging you to deliver subscription-based bundles in a cost-efficient manner.

  • Struggling to meet customer expectations

    Customers are constantly seeking the best experience and most value, pressuring you to deliver an excellent online marketplace with flexible solutions that meet their needs.

CloudBlue is hugely advantageous for us and crucial to the future of our business.

Norbert Van der Knaap,
Manager Hosted Applications, KPN

KPN challenges market disruptors

To counter the disruption it was seeing in the market, KPN decided to investigate new revenue streams. However, to offer partners the opportunity to take advantage of new cloud products, KPN needed a suitable commerce platform solution.

CloudBlue provided KPN with the capability to offer a rich application marketplace, allowing the company to generate new revenue streams for their wholesale business. This helped them create tailored offerings that met partner needs while still meeting market demand.

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CloudBlue is hugely advantageous for us and crucial to the future of our business.

Norbert Van der Knaap,
Manager Hosted Applications, KPN

Discover the CloudBlue solutions that support this use case

What makes CloudBlue different?

Hyperscale platform

Launch, manage and scale your marketplace with omni-product onboarding, multi-tier deployment and multi-cloud orchestration and go-to-market automation.

Multi-tier deployment

Organize your marketplace in multiple levels, including countries, OpCos and channels, and configure it by product catalog, language and currencies.

Multi-channel distribution

Set up and distribute your catalog through your external (direct and indirect) channels and manage your internal procurement all from one platform.

CloudBlue Catalog

Add your products and services to the CloudBlue Catalog for potential exposure to 2 billion end customers or choose from 120+ best-of-breed syndicated products.

Omni-product management

Onboard, bundle, manage and define all the products in your portfolio, from technology goods to SaaS, IaaS and XaaS.

Custom managed, professional and go-to-market services

Let CloudBlue experts help you deploy and maximize CloudBlue technology for your business needs as well as create a customized go-to-market strategy.

your business

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