CloudBlue Cloud Marketplace Guide 2025 | Download Now

Cloud Marketplace Guide | Download Now

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Fast-track your software business growth

Go to market faster, effortlessly tap into new segments and streamline operations.

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A triple threat approach for monetization

CloudBlue offers a singular monetization solution that can seamlessly support all three channel motions: direct, indirect, and multi-marketplace. Simplify your sales motions into a unified and efficient process.
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Seamlessly sell products with a marketplace

Expand the reach of your products with CloudBlue’s multi-tiered marketplace platform.

  • Sell your own products
  • Sell your own services
  • Sell other ISV products
  • Create product bundles
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Centralize your catalog management

Manage your product information in one place and distribute consistent product data across various sales channels.

  • Easily keep product details up to date
  • Create offers and price lists for different partners
  • Manage agreements with providers
  • Support for perpetual, PAYG and one-time products

Enhanced subscription, billing & invoicing

Create, manage, and automate subscriptions, including upgrades or downgrades, renewals, and restoring an expired subscription.

Manage any billing model of your choice – recurring, one-time, and usage-based, and integrate it with any external platform for automated invoicing.

  • Integrate with your existing backoff systems
  • Easily manage reconciliation
  • Standardize payment dates
  • Robust reporting
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Easily manage direct & indirect selling

Complete monetization platform for you and your resellers with visibility of your entire ecosystem supporting offerings in multiple languages, currencies, and billing models, providing the flexibility needed to fuel revenue growth and seize new business opportunities.

  • Centralize your entire ecosystem of products
  • Create and delegate offers to reseller partners or operating countries
  • White label marketplace for custom look and feel

Expand your reach with hyperscaler marketplaces

Launch your products on multiple hyperscaler marketplaces with ease. CloudBlue automates and simplifies the listing process, ensuring your products go live quickly and accurately.

  • Public offers to AWS, Azure & GCP
  • Private offers to AWS, Azure & GCP
  • Automate the entire purchase flow
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ind-isv-revenue-ecosystem-marketplaces

Drive more revenue through ecosystem marketplaces

An ecosystem marketplace management platform allows ISVs to list and publish their products to hundreds of CloudBlue providers who are looking for new products to sell in their marketplace.

  • Create offers and price lists for different partners
  • Manage product information that can be published to different marketplaces with different information needs
  • Add ordering and provisioning parameters and dependencies
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We wouldn’t have been able to reach $200M ARR without CloudBlue.
denis
Denis Ferrand-Ajchenbaum Chief Growth Officer, Infinigate
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You don’t need to develop anything. Once you decide on a product or vendor, it’s just two or three clicks, and in two minutes, it’s available to sell.
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Thomas Mitzka Product Manager AWS, Bechtle
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It works smoothly and easily, which was amazing.
herwig-kaltenahauser
Herwig Kaltenhauser Head of Cloud Automation, A1
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The CloudBlue portal lets us deliver services at the right time and the right price.
kristoffer
Kristoffer Bradqvist Head of Marketplace, Advania
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We have complexity in terms of go-to-market, and CloudBlue translates that complexity into something more simple to manage.
jose
José Julian Jimenez Cloud Solutions Sr. Manager, Claro
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For us, it’s revolutionary. We are able to deliver offerings as needed on demand. That’s key for our marketplace growth.
dirk
Dirk Müller Niesser General Manager, Bechtle
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CloudBlue has been absolutely amazing. They supported us every step of the way.
rik
Rik Hubbard Cloud Services Director, Exertis
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What I like about CloudBlue is that we have a framework to follow.
diego
Diego Santos Chief Technology Officer, Nextios
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The key benefit for us is that the platform provides the capability to customize almost everything.
alexis
Alexis Hostos Head of Cyber Security, Telefónica Tech
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When Zones looks to scale sales of an ISV Partner, we first check if they are part of the CloudBlue ecosystem!
todd
Todd Carter Director Cloud Commerce, Zones

CloudBlue Solutions

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Subscription & Billing

Simplify and automate the complex end-to-end ordering process.

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Catalog Management

Create detailed product offers with attractive solutions bundles.

LEARN MORE

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Reseller Management

Grow your channel with complete management of your n-tier resellers.

LEARN MORE

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Hyperscaler Marketplaces

Publish products on AWS, Azure and Google Cloud platform.

LEARN MORE

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Ecosystem Marketplace

Procure, purchase, and sell products globally in various currencies and languages.

LEARN MORE

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