Leader In Marketplace Development Platforms Report


Report recognizes CloudBlue for its strong digital service catalog and customer management capabilities.

IRVINE, Calif., October 21, 2021 — CloudBlue, a leading cloud ecosystem technology company, today announced it was positioned as a “Leader” in The Forrester New Wave™: Marketplace Development Platforms, Q4 2021. The report notes that CloudBlue has native support for full customer lifecycle management, and offers a solution to streamline the process of reselling cloud services throughout multiple tiers of a partner channel. The report also noted CloudBlue’s strong digital service and Infrastructure-as-a-Service (IaaS) catalog and full support for subscription-based Hardware-as-a-Service (HaaS).

“CloudBlue is proud to be recognized as a leader by Forrester in their latest New Wave: Marketplace Development Platforms report,” said Tarik Faouzi, senior vice president of CloudBlue. “In our opinion, Forrester’s acknowledgement helps further increase our prominence in the market, emphasizing our capabilities and what we can do for our customers. We believe the report helps highlight our strong market presence, strategy, and robust offerings, as well as key differentiators from our competition, including our ability to streamline the resale of cloud services for multi-tier IT solution providers.”

The report, which evaluates the 14 most significant providers in the marketplace development category, is designed to help technology decision-makers select the right digital platform partner for their marketplace development strategy. Forrester assessed all vendors on a set of 10 criteria spanning current offering, strategy, and market presence. CloudBlue was found to be differentiated in the criteria of customer management, operations management, seller management, digital service catalog, and vision. CloudBlue achieved being ranked as a ‘Leader’ among marketplace development platforms.

Forrester’s report mentions CloudBlue customers—including technology resellers and service providers—enjoy “[CloudBlue’s] large, regularly updated catalog of resellable offerings, along with its configure, price, quote capabilities, and its fast provisioning times.” The research, led by Joe Cicman, acknowledges “CloudBlue has native support for full customer lifecycle management, as well as pre-built integrations into Microsoft Dynamics and Salesforce Sales Cloud CRM systems. [CloudBlue is] designed to resell cloud services through a multi-tier distribution channel.”

CloudBlue powers over 180 companies around the world, enabling them to streamline as-a-service offerings, resulting in greater recurring revenue and operational efficiencies. CloudBlue is continually pushing the boundaries of innovation, developing new features and improvements to its platform to deliver a seamless channel experience for technology vendors and service providers.

“We’ve been very happy partnering with CloudBlue to help expand our solutions catalog and increase our operational efficiency, adding more value-added services to our B2B reseller network,” said Michael Frisby, Managing Director, Vuzion, a value-add cloud distribution services company and longtime CloudBlue customer. “It is no surprise that CloudBlue has been positioned as a leader among marketplace development platforms.”

About CloudBlue
CloudBlue helps businesses succeed in the as-a-service economy and accelerate time to revenue by managing subscription and billing, vendor and product information, and partner onboarding across multiple channels. Through its leading ecosystem orchestration platform, CloudBlue enables companies to create their own ecosystems, as well as connect vendor and go-to-market ecosystems, automating the distribution of traditional and digital products and services across partners in the digital supply chain. CloudBlue serves more than 180 companies around the globe and powers the world’s largest cloud B2B marketplaces, which represent 30 million B2B cloud subscriptions. Learn more about CloudBlue at www.cloudblue.com.

Jay Deb

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