The software industry is evolving quickly, and Independent Software Vendors must adapt to stay competitive. This guide shows how successful ISVs are using digital marketplaces to streamline distribution, expand their reach, and grow recurring revenue. Whether you’re looking to overcome sales complexity or explore new go-to-market models, this resource provides the insights you need to move forward with confidence.
Inside the guide:
- Introduction: Why marketplaces are changing the game for ISVs
- Market Size Outlook: What’s fueling ISV growth through 2029
- Challenges in the Horizon: Sales cycles, acquisition costs, integration, and more
- The Future of ISVs in the Marketplace Economy: Subscription models and ecosystem growth
- How ISVs Can Overcome Challenges: Marketplace optimization and GTM strategies
- Accelerating ISV Success: Multi-marketplace selling, bundling, analytics, and automation
- The Marketplace Advantage: Why CloudBlue is built to help ISVs scale
Get your copy and learn how to reach more customers, simplify operations, and future-proof your software business.